Maybelline Review
Based on online research and 59 Maybelline reviews, Maybelline's overall score is 4.0 out of 5 stars. Maybelline's review score is based on Maybelline's customer ratings, its brand popularity, its price competitiveness, as well as the breadth and quality of features it offers to customers. The Maybelline review table below incorporates summarizes 59 Maybelline ratings on 3 features. You can also compare Maybelline against popular alternatives like MAC Cosmetics, Fenty Beauty and Charlotte Tilbury. Or you can view the top 50 brands in similar categories, such as beauty services and makeup stores.
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Maybelline Review: Maybelline Pros & Cons
Maybelline (maybelline.com) is a very popular makeup brand which competes against other cosmetic stores like MAC Cosmetics, Fenty Beauty, Charlotte Tilbury, IL MAKIAGE and Elf Cosmetics. Based on our in-depth Maybelline review, when compared to its competitors, Maybelline is a mid-range performing brand within its category. Read the full Maybelline.com review below for more details.
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- Products made in USA: Are each brand products made in the USA? Does each store manufacture their products in the United States?
- Cruelty-free products: Are products sold at each brand cruelty free? Does each store sell cruelty-free products?
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Knoji has 59 Maybelline reviews and ratings as of June 7, 2026. Knoji editors and the Knoji shopper community have reviewed Maybelline and compared it against 4,007 top makeup brands, reviewing Maybelline based on product and store features. Knoji reviews and ranks Maybelline.com and other makeup stores based on how many features each offers and based on a 5-star rating scale. Based on these factors and 59 Maybelline reviews, Maybelline earns an overall score of 4.0 out of 5.0 points. Maybelline offers 3 total features. Maybelline's review score is also boosted by the fact that it is a popular brand with good recognition among consumers.
